11 Specific Examples to Help You Make More Sales | How to Make Money From Instagram Posts
Today, I’m gonna talk about exactly how to make money from Instagram posts. Instagram users are the highest-engaged users of any social media platform, so you need to create posts that leverage that engagement.
I am an online business owner and social media marketing specialist here to help YOU generate more traffic, more leads, sales, and signups into your business so you can work smarter and grow faster.
And today I’m gonna show you 11 awesome examples of posts that do this really well.
Instagram is the fastest-growing social media platform to date, with over 1 billion active users. It’s not going anywhere anytime soon AND has a massive force in the culture and the marketplace.
Alright, before we dive into exactly what you should be posting, go ahead and subscribe to my Insider's Newsletter so that you can get the other posts on Instagram that I have in the works for creation. And you won’t want to miss any of them.
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Now, when creating content for Instagram, remember that it’s a social media platform.
It’s not Amazon!
People aren’t there on Instagram to shop. They are there to connect with others, to consume content, and to be entertained.
So you have to meet them where they are and don’t come at them shoving your pitch in their face. You need to start by giving them the content they’re looking for by just leading with pure value.
Eighty percent (80%) of your posts should be value based. They should not contain any type of pitch.
They either need to inform, entertain, or inspire your audience. And the better you do this, the more success you’ll have with the other 20% of the time when you’re actually promoting something.
Alright, now, I’m going to show you some great posts from brands from various industries to help unlock your creative juices and get some great content.
So, let’s dive into those examples and show you what to post on Instagram and how to make money from Instagram posts.
Educate/Inform Your Audience
We’re gonna start with an educating and informing your audience post. Remember, 80% of your posts should be pure value. Either that educate, inspire, or entertain your audience.
Post #1Now, Dr. Berg is a weight-loss and health specialist. This is a great example of giving his audience a helpful tip. This is consistent with what his audience expects and is looking for. It’s another rule to follow when creating your content is that all your content needs to be consistent.
The audience you are speaking to, your offer, the info in your bio, the link that you’re sending them to in your bio, all the content in your feed, it all has to make sense together.
Know who you are speaking to. Know what problem your offer solves. And keep that in mind as you’re talking to your audience through your posts.
Now, Dr. Berg, here, does a great job. He’s providing a tip, for your health. He definitely knows this basic rule, and he’s right on point, providing value for his audience.
Post #2Number two, is a great example of a post from Adriene for Yoga. Adriene is a big YouTuber and this post is actually a promotional post.
You wouldn’t necessarily see or think that right away. But it is a way for her to generate leads. She’s offering something of value, in exchange for their contact information. So they will put in their name and email to get the meditation. But she’s also giving value in the caption of the post itself. So even though it’s a promotional post, she’s still leading with value. That is great marketing.
Post #3 Number 3, is a great example here from Amy Porterfield. This is visually appealing, right? It’s great aesthetics. It’s providing value in just the picture itself. But she is also talking to her audience of entrepreneurs about goal setting and planning.
She’s leading with value but again it’s actually a promotional post. She ends with introducing her audience to a planner that she offers and promoting it to them.
Post #4Here is great post from Facts to Success. Their audience is people interested in online income streams. Here in this post they are sharing how to grow an Instagram following. Great value added to their audience for free. Great post.
Post #5I love this post here, this is from Val Petty. She offers essential oils. This is a post that is full of valuable information that people who are interested specifically in essential oils would love to get their hands on. So this is great marketing right here.
Inspire Your Audience
Now let’s move onto posts that inspire.
Post #6Number 6, this is one of my posts. My audience is home businesses and online entrepreneurs.
Now entrepreneurs love mindset and motivational things. So this is a great post for my audience because it inspires them to essentially just shine and grow and the people will come.
Post #7Number 7, a great post here from fitness guru, Tony Horton. I know him from years ago. I still work out to his videos. He does the P90X videos and 10-minute trainer workout videos and more.
His audience, you know, is people looking to better themselves, people trying to be healthy. And this is a great motivational post about making the most of your life. Right? Very inspiring to his audience.
Post #8Number 8, an awesome post from Angie Galentine. She’s speaking to her audience of entrepreneur-minded folks, and their work ethic.
You need to do your best and work hard, but not to the point of a break down. It’s about balance and taking care of yourself in the process. Very inspiring to entrepreneurs who push themselves and sometimes over look themselves too. This is a great post.
Entertain Your Audience
Now let’s talk about some great ways that brands are entertaining their audiences.
Post #9I love this one, Juggling the Jenkins. It’s honestly a hilarious brand. She is so, so funny. She is super great at entertaining. They’re brand is really down to earth, real-life parenting and real-life struggles in a very funny way.
Now, again the post itself is entertaining. It makes you smile just looking at it. But it’s also promotional and it’s actually pushing people to the link in their bio. So, they’re giving some value, they’re entertaining a little bit, but they’re also pushing people to check out the link in their bio.
Post #10Number 10, another post from Juggling the Jenkins, and a great example of memes.
You can use memes as a way to entertain people. She really knows who her audience is and they know exactly how to entertain them.
Post #11Number 11, this is a great post from Kellie Cameron. And she’s showing you that entertaining doesn’t have to be laugh out loud funny, okay?
To busy, overworked women this kinda makes them smirk. And it’s not a direct promotion but it also opens up a conversation about a product she’s working with that she’s promoting, Fizz.
So it’s just “atop knot kinda day”, your hair’s a mess, you’re throwing it up in a bun, yada, yada, yada, right? And so you’re offering that level of entertainment as well.
Now all of these 11 posts are GREAT examples from a wide variety of industries.
So, which posts did you like best? Let me know which post ideas did you get for your own business?
Please know that I am in your corner and on your side and I am here to help YOU create the time freedom and financial freedom that you and your family deserve.
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